Unlock Lasting Vibrancy for Color-Treated Hair with Davines MINU Shampoo

Discover the secret to vibrant, long-lasting hair color with Davines MINU Shampoo. Specially formulated for color-treated hair, this illuminating and protective shampoo gently cleanses while working to preserve the brilliance and shine of your cosmetic color. Say goodbye to dull, faded hues and embrace a fresh-from-the-salon look every day.

How it Works:

At the heart of MINU Shampoo's effectiveness is the natural Salina Caper Blossom extract, sourced from Mr. Salvatore D'Amico's farm on Salina Island, Italy, as part of the Slow Food Presidia. This potent ingredient is rich in quercetin and color-protecting polyphenols, which provide deep nourishment and form a protective barrier around your hair color. This barrier defends against environmental exposure and frequent washing, ensuring your color remains vibrant and healthy. The formula produces a rich, full-bodied foam that gently cleanses without stripping essential oils or compromising your hair's integrity.

Key Benefits:

• Color Protection: Specifically designed to extend the longevity and vibrancy of color-treated hair.
• Enhanced Shine: Leaves hair with a luminous, mirror-like shine and revitalized appearance.
• Gentle Cleansing: Safely cleanses hair and scalp without stripping color, preserving depth and brilliance.
• Rich Nourishment: Caper blossom extract, rich in antioxidants, deeply nourishes and protects the hair.
• Soft & Silky Hair: Improves hair's texture, leaving it hydrated, soft, smooth, and manageable.
• Invigorating Fragrance: Infused with a lovely citrus and fresh note that elevates the washing experience.
• Sulfate and Paraben-Free: Formulated without sulfates SLS & SLES and parabens, making it gentle on color-treated hair.
• Sustainable & Ethical: Part of Davines' commitment to ethical sourcing and sustainability, with B Corp certification, 100% clean energy usage, and over 60% natural and organically certified ingredients.

Ideal For:

Davines MINU Shampoo is perfect for anyone with color-treated hair looking to maintain their color's vibrancy, shine, and health. It's suitable for all hair types and can be used daily.

Directions for Use:

Apply to wet hair, gently massage into the scalp and lengths, then rinse thoroughly. Repeat shampoo application if necessary. For best results, follow with Davines MINU Conditioner or MINU Hair Mask.