Lasting color starts with healthy hair. Moroccanoil Color Continue Shampoo helps improve haircolor retention by restoring hair’s integrity with each and every use. This gentle, sulfate-free cleanser is formulated with COLORLINK™, our groundbreaking technology that repairs each strand both physically and chemically in three ways:

1. Rebuilds the hair’s keratin structure, locking color within

2. Forms a protective shield to minimize color washout

3. Uses ArganID™ technology to infuse argan oil into the hair’s cortex, sealing and repairing the hair

To enhance the effects of the Color Complete Collection, start in the salon with the professional ChromaTech Service. After 10 washes, the collection is scientifically proven to extend color life and vibrancy by 100%.*

Massage Color Continue Shampoo through wet hair and scalp. Because Color Continue Shampoo is a specialty low-pH cleanser, foaming will be minimal. To activate a richer lather, add more water. Rinse the hair thoroughly and repeat if needed. For optimal results, use with Color Continue Conditioner and the rest of the Color Complete regimen.